As a business owner, you can’t expect your company to grow if the people powering it are stuck in the same day-to-day routine and feel undervalued. Disengagement and high turnover often stem from a lack of investment in staff development. When you make learning part of your culture, you empower your...
This was one of my biggest weaknesses when I ran my print company. Let's face it, it's easy to get caught up in the day-to-day. Getting quotes out the door, hitting deadlines, keeping on top of emails, staff calling in sick, and customers turning up unannounced. Before you know it, the week has gone...
When marketing your print products or service, you need to have a firm understanding of your audience, the message you want to deliver, the offer you're willing to make, and the optimal timing of your marketing campaign.Ā
Too often, I see businesses make costly mistakes that result in poor performa...